A selection of the brands, institutions, and foundations we've worked in and with across a wide range of industries.
Much of our work is under NDA and is not represented here.
A closer look at three recent engagements — corporate, nonprofit, and civic — where the work moved a measurable outcome.
Retail investors are among the most emotionally driven — and most easily lost — audiences a public company manages. For Pfizer, navigating that relationship in the years following the pandemic meant doing it under real pressure: a stock that had pulled back, and a shareholder base that had expanded rapidly. Keeping that audience informed, confident, and connected wasn't just a communications priority — it had become a business one.
We architected and ran the full digital program: content strategy, paid media, email, and a dedicated website — with every element designed to meet retail investors where they were, and give them a reason to stay engaged. We also made the case that the investor platform should remain standalone rather than be absorbed into pfizer.com, preserving a focused, high-trust environment for a uniquely motivated audience.
Walnut Tree Sanctuary came to us as a new nonprofit with a clear mission and a 22-acre property in southwestern France — but no brand, no digital presence, and no framework for building community around their work.
We built everything from the ground up: a full brand identity rooted in the values of dignity, agency, and belonging; a comprehensive social media strategy covering content pillars, platform guidelines, visual direction, and community management; and a bilingual website designed to serve adopters, donors, volunteers, and partners across France and internationally.
From there we launched their presence on Instagram and Facebook — giving the sanctuary the voice, the tools, and the foundation to build a global community around its mission. And we did it in two languages.
California Forever is a $1 billion initiative backed by a coalition of Silicon Valley investors with a vision to build a new walkable city of up to 400,000 people from the ground up in Solano County. They came to us with a complex social media challenge: building public support for that vision on a timeline that left little margin for error. With deep skepticism from local officials and residents — and a ballot initiative requiring broad voter support — they needed a social media program built for trust-building at speed: clear, credible, and capable of reaching voters who weren't yet paying attention.
We built it from the ground up. That meant a full audit of what wasn't working, new brand guidelines covering voice, typography, color, and tone, and a phased content strategy that moved audiences from awareness to emotional investment across five sequential phases. Campaign frameworks were developed for every audience level — national, state, and local — each with its own themes, messaging, and platform logic. Content pillars covered jobs, housing, commute, sustainability, and city building. Channel strategies were tailored by platform.
In a campaign where public opinion was the only currency that mattered, every content decision — every platform, every message, every creative choice — was built to earn it, one audience at a time.
We work in three modes — chosen for the shape of the problem, not the size of the retainer. References and a deeper portfolio are available on request.
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