A selection of the brands, institutions, and foundations we've worked in and with across a wide range of industries.
Much of our work is under NDA and is not represented here.
A closer look at four recent engagements: corporate, nonprofit, and civic. One won an award. One launched a brand. One rebuilt one. One built the case for a city.
Retail investors are among the most emotionally driven — and most easily lost — audiences a public company manages. For Pfizer, navigating that relationship in the years following the pandemic meant doing it under real pressure: a stock that had pulled back, and a shareholder base that had expanded rapidly. Keeping that audience informed, confident, and connected wasn't just a communications priority — it had become a business one.
We architected and ran the full digital program: content strategy, paid media, email, and a dedicated website — with every element designed to meet retail investors where they were, and give them a reason to stay engaged. We also made the case that the investor platform should remain standalone rather than be absorbed into pfizer.com, preserving a focused, high-trust environment for a uniquely motivated audience.
Walnut Tree Sanctuary came to us as a new nonprofit with a clear mission and a 22-acre property in southwestern France — but no brand, no digital presence, and no framework for building community around their work.
We built everything from the ground up: a full brand identity rooted in the values of dignity, agency, and belonging; a comprehensive social media strategy covering content pillars, platform guidelines, visual direction, and community management; and a bilingual website designed to serve adopters, donors, volunteers, and partners across France and internationally.
From there we launched their presence on Instagram and Facebook — giving the sanctuary the voice, the tools, and the foundation to build a global community around its mission. And we did it in two languages.
wayOUT LGBTQ Foundation fundraises in progressive communities through events, activations and Gaylas, and sends 100% of proceeds to small, local LGBTQ+ youth organizations in the places where it’s hardest to grow up queer.
We started where wayOUT started. The new horizontal logo brings back the arrow from the first mark and the rainbow from the second. Verner Panton’s Curve gave us a palette that feels like now.
Then the mission. The old one made it sound like wayOUT worked with young people directly. It doesn’t: it funds the organizations that do. The rewrite says so.
From there, it shows up everywhere: a full brand book, a new website, Gayla posters and social, all built for a team that’s 100% volunteer.
See the full case study
California Forever is a $1 billion initiative backed by a coalition of Silicon Valley investors with a vision to build a new walkable city of up to 400,000 people from the ground up in Solano County. They came to us with a complex social media challenge: building public support for that vision on a timeline that left little margin for error. With deep skepticism from local officials and residents, they needed a social media program built for trust-building at speed: clear, credible, and capable of reaching voters who weren't yet paying attention.
We started with a full audit of what wasn't working. Then came new brand guidelines covering voice, typography, color, and tone, and a phased content strategy that moved audiences from awareness to emotional investment across five sequential phases. Campaign frameworks were developed for every audience level — national, state, and local — each with its own themes, messaging, and platform logic. Content pillars covered jobs, housing, commute, sustainability, and city building. Channel strategies were tailored by platform.
In a campaign where public opinion was the only currency that mattered, every content decision — every platform, every message, every creative choice — was built to earn it, one audience at a time.
We work in three modes — chosen for the shape of the problem, not the size of the retainer. References and a deeper portfolio are available on request.
A short note is enough — what you're trying to do, where you're stuck, and when you'd want to start.
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